{"title":"eBooks","description":null,"products":[{"product_id":"display-of-power-ebook","title":"Display of Power: eBook","description":"\u003ch4\u003e“These days, my take is that it’s the display of power, above all. It’s the appearance of power, and knowing what to do with it. It’s how we strut that gives us our edge.”\u003cbr\u003e–DAYMOND JOHN\u003c\/h4\u003e\r\n\u003cp\u003e \u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eBook Description\u003cbr\u003e\u003c\/strong\u003e\u003cem\u003eDisplay of Power\u003c\/em\u003e is the first book of the Display of Power Series written by Daymond John. More than just another amazing American success story, Display of Power tells how four ordinary guys from Queens, New York, rose from street corners to corner offices and became the greatest trendsetters of our generation. He lays it all our on the line- his secrets to success, his triumphs, and his utter failures- to show what it takes to harness and display the power that resides in us all. Part autobiography and blueprint for success, Display of Power is a purely compelling read for anyone who wants something bigger out of life. He gets to the heart of his unlikely run to the top of the fashion world, and shines compelling light on what it takes to succeed.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eCelebrity Testimonials\u003cbr\u003e\u003c\/strong\u003e“Daymond John is a driven, visionary leader who is not afraid to take risks. This brief glimpse into his life and mind is also a look at the new generation of CEO’s. If you want to own your own business, or if you’re a veteran executive who wants to know the mindset of this changing world, Daymond walks you through it in Display of Power. A must read.”\u003cbr\u003e\u003cem\u003e          - RUSSELL SIMMONS, MUSIC AND FASHION MOGUL\u003c\/em\u003e\u003c\/p\u003e\r\n\u003cp\u003e“Daymond John brings his signature style to the world of books, and Display of Power is a must-read for anyone wondering how a kid from Hollis, Queens, could climb to the very top rungs of the fashion industry.”\u003cbr\u003e\u003cem\u003e          - MONTEL WILLIAMS, TELEVISION TALK SHOW HOST\u003c\/em\u003e\u003c\/p\u003e\r\n\u003cp\u003e“This book details the amazing story of how FUBU inspired a new generation of entrepreneurs. The brand’s success reached across the globe to more than sixty countries. In Korea, FUBU is the #1 sports casual brand with over seventy stores. Daymond John’s story is an inspiration to businessmen and women worldwide.”\u003cbr\u003e\u003cem\u003e          -SOO KEE LEE SR., MANAGING DIRECTOR - SAMSUNG CORPORATION\u003c\/em\u003e\u003c\/p\u003e\r\n\u003cp\u003e\"\u003cem\u003eDisplay of Power\u003c\/em\u003e is a remarkable read for all. Daymond John's story is more than how the fashion world was turned inside out by FUBU. It's a lesson on how to overcome obstacles in life and how to unleash your latent talents to make your dreams come true. It's also a very valuable tool for the business world-from start-up companies finding their way, to large companies where policies and politics can often smother the entrepreneurial spirit. And finally, it's a story of how the crucible of life experiences formed the pathway for John to create the exceptional lifestyle brand we know as FUBU!\"\u003cbr\u003e\u003cem\u003e          - DON FRANCESCHINI, VICE CHAIRMAN [RET.] - SARA LEE CORPORATION\u003c\/em\u003e\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eProduct Details\u003cbr\u003e\u003c\/strong\u003ePaperback: 241 pages\u003cbr\u003ePublisher: Display of Power Publishing, Inc. (February 6, 2007)\u003cbr\u003eLanguage: English\u003cbr\u003eISBN-10: 1-59555-853-5\u003cbr\u003eISBN-13: 978-159555-853-4\u003cbr\u003eProduct Dimensions: 9.3 x 6.3 x 1 inches\u003cbr\u003eShipping Weight: 1 pounds\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eAbout Daymond John \u003cbr\u003e\u003c\/strong\u003eAn entrepreneur in every sense of the word, Daymond John has come a long way from taking out a $100,000 mortgage on his mother’s house and moving his operation into the basement. John is CEO and Founder of FUBU, a much-celebrated global lifestyle brand, and a pioneer in the fashion industry with over $6 billion in product sales. He is an award-winning entrepreneur, and he has received over 35 awards including the Brandweek Marketer of the Year, Advertising Age Marketing 1000 Award for Outstanding Ad Campaign, and Ernst \u0026amp; Young’s New York Entrepreneur of the Year Award. \u003c\/p\u003e\r\n\u003cp\u003eHis marketing strategies and ability to build successful brands has made him a highly influential consultant and motivational speaker today. His marketing firm Shark Branding offers advice on how to effectively communicate to consumers through innovative means and connects brands with the world’s top celebrities for everything from endorsements to product extensions. John is also an author of two best-selling books \u003cem\u003eDisplay of Power\u003c\/em\u003e and \u003cem\u003eThe Brand Within\u003c\/em\u003e. In 2009, he joined the cast of ABC entrepreneurial business show the \u003cem\u003eShark Tank\u003c\/em\u003e by acclaimed producer Mark Burnett. Millions of weekly viewers tune into the show as John demonstrates his marketing prowess and entrepreneurial insights.\u003c\/p\u003e","brand":"Daymond John","offers":[{"title":"Default Title","offer_id":13911222598,"sku":"","price":8.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1117\/0196\/products\/product-displayofpower.jpg?v=1453157690"},{"product_id":"the-brand-within-ebook","title":"The Brand Within: eBook","description":"\u003ch4\u003e“From the day you’re born, you’re branding yourself as one thing or another. You are what you eat. You are what you wear. You are what you drive. You can’t help yourself.”\u003cbr\u003e-DAYMOND JOHN\u003c\/h4\u003e\r\n\u003cp\u003e \u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eBook Description\u003cbr\u003e\u003c\/strong\u003e\u003cem\u003eThe Brand Within\u003c\/em\u003e, the second title in \"The Shark\" Daymond John's best-selling \u003cem\u003eDisplay of Power Series\u003c\/em\u003e of business, motivational and empowerment books aimed at young, would-be entrepreneurs, examines the loyalty relationships companies and celebrities seek to establish with their customers and fans, along with the identifying marks consumers carry when they buy into a brand or lifestyle. Drawing on his own experiences on the cutting edge of the fashion business, as well as on his hard-won insights developed as a sought-after marketing consultant to global trendsetters and taste-makers, the author maintains that branding relationships have now seeped into every aspect of our lives, and that in order to survive and thrive in the marketplace consumers and aspiring professionals need to understand and nurture those relationships.\u003c\/p\u003e\r\n\u003cp\u003e\u003cstrong\u003eCelebrity Testimonials\u003cbr\u003e\u003c\/strong\u003eThe Daymond John \"brand\" is all about being out in front and going your own way. In \u003cem\u003eThe Brand Within\u003c\/em\u003e, he gets readers thinking bout what it means to succeed in business and in life. One thing about Daymond, he takes charge, and in here, he puts his own spin on our consumer culture and challenges us to change things up.\u003cbr\u003e          - MARK BURNETT, FAMED TELEVISION SHOW PRODUCER\u003c\/p\u003e\r\n\u003cp\u003eWhat a treat it is to sit beside Daymond John on\u003cem\u003e The\u003c\/em\u003e \u003cem\u003eShark Tank\u003c\/em\u003e! He's full of surprises, but it's no surprise that he's just as smart and funny and cutting-edge in print as he is on the set. This is a book for anyone who wants to rock their own world, the same way Daymond keeps rockin' his-and ours.\u003cbr\u003e\u003cspan\u003e          \u003c\/span\u003e- BARBARA CORCORAN, REAL ESTATE MOGUL AND BEST-SELLING AUTHOR\u003c\/p\u003e\r\n\u003cp\u003e\u003cem\u003eThe Brand Within\u003c\/em\u003e is the ultimate hustler’s handbook, whether you’re selling records, clothes, cars or your own image! Daymond drops jewels in a simplistic way so that anybody can understand the world of Branding. \u003cem\u003eThe Brand Within \u003c\/em\u003eis good money.\u003cbr\u003e\u003cspan\u003e          \u003c\/span\u003e- FABOLOUS, HIP-HOP RECORDING STAR\u003c\/p\u003e\r\n\u003cp\u003eAMAZING! \u003cem\u003eThe Brand Within\u003c\/em\u003e is a great read! As I build the 'Kim Kardashian Brand’ I understand the importance of aligning myself with those who reflect the same elegance, beauty, fashion, and excellence as I do. Daymond helps you to realize the importance of perception and how you convey it to the world. Building your brand never stops and after reading this book you'll be inspired to keep thriving.\u003cbr\u003e\u003cspan\u003e          \u003c\/span\u003e- KIM KARDASHIAN, MODEL AND ACTRESS\u003c\/p\u003e\r\n\u003cp\u003eWOW! After finishing \u003cem\u003eThe Brand Within\u003c\/em\u003e, I realized even more the importance of my personal brand and how others may perceive me, when I’m not even thinking about it! The Shark lays down in detail the ways to improve your public image. This in return will improve your chances of success-true knowledge for any and all who want to make it in the game of life on their own terms.\u003cbr\u003e\u003cspan\u003e          \u003c\/span\u003e- TERRENCE J, MOVIE STAR AND CO-HOST OF E! NEWS\u003c\/p\u003e\r\n\u003cp\u003eA must read for anyone who wants their brand to walk into the room long before they do.\u003cbr\u003e\u003cspan\u003e          \u003c\/span\u003e- KEVIN O'LEARY, RENOWNED ENTREPRENEUR AND VENTURE CAPITALIST\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eProduct Details\u003cbr\u003e\u003c\/strong\u003ePaperback: 256 pages\u003cbr\u003ePublisher: Display of Power Publishing, Inc. (April 1, 2010)\u003cbr\u003eLanguage: English\u003cbr\u003eISBN-10: 0-982-596-210\u003cbr\u003eISBN-13: 978-0-9825962-1-0\u003cbr\u003eProduct Dimensions: 9.2 x 5.3 x 0.8 inches\u003cbr\u003eShipping Weight: 14.4 ounces\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eAuthor The Author\u003cbr\u003e\u003c\/strong\u003eAn entrepreneur in every sense of the word, Daymond John has come a long way from taking out a $100,000 mortgage on his mother’s house and moving his operation into the basement. John is CEO and Founder of FUBU, a much-celebrated global lifestyle brand, and a pioneer in the fashion industry with over $6 billion in product sales. He is an award-winning entrepreneur, and he has received over 35 awards including the Brandweek Marketer of the Year, Advertising Age Marketing 1000 Award for Outstanding Ad Campaign, and Ernst \u0026amp; Young’s New York Entrepreneur of the Year Award.\u003cbr\u003e\u003cbr\u003eHis marketing strategies and ability to build successful brands has made him a highly influential consultant and motivational speaker today. His marketing firm Shark Branding offers advice on how to effectively communicate to consumers through innovative means and connects brands with the world’s top celebrities for everything from endorsements to product extensions. John is also an author of two best-selling books \u003cem\u003eDisplay of Power\u003c\/em\u003e and \u003cem\u003eThe Brand Within\u003c\/em\u003e. In 2009, he joined the cast of ABC entrepreneurial business show the \u003cem\u003eShark Tank\u003c\/em\u003e by acclaimed producer Mark Burnett. Millions of weekly viewers tune into the show as John demonstrates his marketing prowess and entrepreneurial insights.\u003c\/p\u003e","brand":"Daymond John","offers":[{"title":"Default Title","offer_id":13911248774,"sku":"","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1117\/0196\/products\/product-brandwithin.jpg?v=1453157726"}],"url":"https:\/\/staging-daymondjohn.myshopify.com\/collections\/ebooks.oembed","provider":"staging-daymondjohn","version":"1.0","type":"link"}